Templated dental sites — the kind ProSites or Smile Marketing ship — are designed for a single office. The moment you're at three locations, those trade-offs start costing you patients. I build dental-group sites where each location has its own real page, the new-patient flow is fast enough for mobile, and your coordinator can update hours, team, and procedures without filing a ticket.
The differentiator vs. the templated crowd isn't aesthetics — it's that the site actually performs and your team can run it.