/ 01  —  about

Hi, I'm RC.

I've been building websites and software for 10 years — most recently at a digital ad agency, where I worked on projects ranging from local-business redesigns to multi-brand campaigns and the integrations behind them. I started this practice to focus on the work I do best: fast sites, integrated systems, and the search visibility that makes them findable.

I live in Wauwatosa with my family. When I'm not at the computer I'm probably outside, cooking, or losing at chess.

headshot

// how i work

How I work.

  • Fixed scope, fixed price. You know what you're paying and what you're getting before we start. Heavier projects start with a paid scoping sprint so the price is real, not hand-waved.
  • Small client load. I take on a handful of engagements at a time so each one actually gets attention.
  • Plain language.No jargon, no “synergies.” If I can't explain why something matters to your business, it probably doesn't.
  • Measurable outcomes. Real analytics on every project. Integration work is judged by how much manual ops time disappears after go-live.

// who i work with

Who I work
with.

Wisconsin businesses where the website is part of how the company actually makes money. Five verticals in particular:

  • // med spas & plastic surgeons
  • // law firms
  • // dental groups & multi-location practices
  • // assisted living & senior care
  • // wisconsin manufacturers selling dtc on shopify

See the industry pages →

// the ask

Want to talk?

The fastest way is to request a free audit. I'll spend real time on your site and send back three findings that matter. From there we figure out whether a longer engagement makes sense.

Get a free audit →